diff --git a/smma/maria_nails.md b/smma/maria_nails.md new file mode 100644 index 0000000..d8712e5 --- /dev/null +++ b/smma/maria_nails.md @@ -0,0 +1,97 @@ +Perfect! Let’s design a **deterministic, step-by-step system** for a **new manicurist** (let’s call her *Maria*) who wants to automate bookings, payments, and client follow-ups—with zero upfront cost. + +--- + +### **💅 Maria’s Nail Tech Workflow (100% Free)** +**Her Needs**: +1. **Book clients** without back-and-forth texts. +2. **Accept payments** in advance (no no-shows). +3. **Send intake forms** (allergies, nail shape preferences). +4. **Follow up** for reviews/rebookings. + +--- + +### **🔧 Maria’s Tech Stack** +| Tool | Why She Needs It | +|------|------------------| +| **Google Sites** | Mobile-friendly booking page (no website needed). | +| **Bitly** | QR code for her business card/salon mirror. | +| **Calendly Free** | Clients self-book appointments (syncs to her phone calendar). | +| **Stripe Payment Links** | Take credit card deposits ($0.25 per payout). | +| **Google Forms** | Client intake form (allergies, nail inspo pics). | +| **Gmail Templates** | Pre-written emails (confirmations, aftercare, reviews). | +| **Trello Free** | Track client status (e.g., *Booked → Paid → Completed → Follow-Up*). | +| **Zapier Free** | Connect tools (e.g., Calendly → Trello auto-updates). | + +--- + +### **📌 Step 1: Maria’s Booking Setup (15 mins)** +1. **Create a Google Site**: + - Title: *“Book Your Nail Appointment with Maria”* + - Sections: + - *“Services & Prices”* (e.g., Gel Manicure – $45). + - *“Book Now”* (embed Calendly widget). + - *“Pay Deposit”* (Stripe Payment Link for $10 deposit). + - Publish → Copy URL. + +2. **Generate QR Code**: + - Shorten the Google Sites URL with Bitly → Download QR. + - Print on: + - Business cards (“Scan to book!”). + - Mirror decal at her salon station. + +--- + +### **📌 Step 2: Client Journey (Zero Work for Maria)** +1. **Client Scans QR** → Lands on Maria’s site → Books slot on Calendly. +2. **Stripe Payment Link** (in Calendly confirmation email) → Client pays $10 deposit. +3. **Zapier Automations**: + - *New Calendly Booking* → Creates Trello card (*“Booked – [Client Name]”*). + - *Stripe Payment* → Moves card to *“Paid”* list in Trello. + - *24h Before Appointment* → Sends Google Form intake (allergies, nail shape). + +--- + +### **📌 Step 3: Appointment Day** +- **Maria checks Trello**: All *“Paid”* clients are confirmed. +- **Post-Appointment**: + 1. Uploads nail photos to **Google Drive folder** (shared with client). + 2. Moves Trello card to *“Completed”*. + 3. **Zapier** auto-sends aftercare email (Gmail template) + review link. + +--- + +### **📌 Step 4: Follow-Up (Auto-Pilot)** +- **Trello “Follow-Up” List**: Clients due for a rebook (e.g., 3 weeks later). +- **Zapier**: Sends *“Your next nail refresh?”* email (with Calendly link). + +--- + +### **🚨 Edge Cases Solved** +| Problem | Fix | +|---------|-----| +| **No-shows** | $10 deposit via Stripe. | +| **Allergies** | Google Form blocks high-risk bookings. | +| **Client forgets aftercare** | Auto-email with nail care tips. | +| **Maria forgets follow-ups** | Trello due dates + Zapier reminders. | + +--- + +### **💡 Maria’s Scaling Upgrades** +- **At 50+ clients/month**: + - Upgrade to **Calendly Premium** ($8/mo) for multiple event types (e.g., fills vs. full sets). + - Replace Trello with **Airtable** ($20/mo) for client history (e.g., “Last nail color: OPI Bubble Bath”). + +--- + +### **🎯 Why This Works for Maria** +1. **No tech skills needed**: All tools are drag-and-drop. +2. **No missed payments**: Deposits required upfront. +3. **Clients feel pampered**: Automated but personalized (e.g., intake forms, photo galleries). + +--- + +### **📢 Maria’s Client Script** +> *“Scan here to book! You’ll pick your time, pay a $10 deposit, and fill out a quick form so I can prep for your visit. Everything else is automated—you’ll even get nail care tips after!”* + +Want me to tweak this for another specific persona (e.g., personal trainer, massage therapist)? \ No newline at end of file