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+# **Digital Marketing Support Proposal**  
+### **For [Sari-Sari Store Name] – Lapu-Lapu City**  
+**Prepared for:** [Client Name]  
+**Prepared by:** [Your Business Name]  
+**Date:** [Date]  
+
+---  
+
+## **1. Introduction**  
+Thank you for the opportunity to support your sari-sari store’s online presence! This document outlines the **free (pro bono) digital marketing services** we’ll provide to help your business become more visible on Google, Waze, and Facebook.  
+
+### **Project Goals:**  
+✅ Help customers find your store easily on **Google Maps and Waze**.  
+✅ Refresh your **Facebook Page** to attract more local buyers.  
+✅ Provide simple tools to manage your online presence long-term.  
+
+---  
+
+## **2. Services Included**  
+### **A. Google Business Profile (Google Maps Listing)**  
+We’ll set up and optimize your free Google listing so customers can:  
+✔ See your store’s **location, hours, and photos** when they search.  
+✔ Call or message you directly from Google.  
+✔ Leave reviews to build trust.  
+
+**What We’ll Do:**  
+- Claim/verify your business (may require a postcard from Google).  
+- Add photos of your store and products.  
+- Write a short description (e.g., *"Friendly sari-sari store in [Barangay] offering snacks, drinks, and daily essentials."*).  
+
+**What We’ll Need from You:**  
+- A photo of your storefront (can be taken with a phone).  
+- Your exact business address and contact number.  
+
+---  
+
+### **B. Waze Listing**  
+We’ll add your store to **Waze** so drivers can find you.  
+
+**What We’ll Do:**  
+- Pin your location on Waze.  
+- Add store hours and a brief description.  
+
+**What We’ll Need from You:**  
+- Confirmation that the Waze pin is in the right spot.  
+
+---  
+
+### **C. Facebook Page Refresh**  
+We’ll polish your Facebook Page to make it more inviting and professional.  
+
+**What We’ll Do:**  
+✔ **Profile Cleanup:** Update your profile/cover photos and fix outdated info.  
+✔ **Engagement Boost:** Post 3–5 sample posts (e.g., product highlights, promos).  
+✔ **Easy Contact:** Add a *"Message"* or *"Call Now"* button.  
+
+**What We’ll Need from You:**  
+- Photos of your products (optional, but helpful).  
+- Your preferred way for customers to contact you (call, message, etc.).  
+
+---  
+
+## **3. Timeline**  
+| Task | Estimated Time | Notes |  
+|---------------------|----------------|----------------|  
+| Google Maps Setup | 1–2 weeks | Delay possible for postcard verification |  
+| Waze Setup | 1–2 days | — |  
+| Facebook Refresh | 3–5 days | — |  
+
+---  
+
+## **4. What’s Next?**  
+To get started, we’ll need:  
+1. **Your approval** (signature below).  
+2. **Basic info**:  
+   - Business address and phone number.  
+   - 2–3 photos of your store/products.  
+
+Once provided, we’ll begin setup immediately!  
+
+---  
+
+## **5. Long-Term Tips** *(Optional Free Guidance)*  
+After setup, we recommend:  
+📌 **Posting on Facebook 2–3x/week** (e.g., promos, new products).  
+📌 **Asking happy customers to leave Google reviews**.  
+📌 **Using WhatsApp for orders** (we can help link it to Facebook).  
+
+---  
+
+## **6. Agreement**  
+This pro bono project is provided at no cost. By signing, you confirm:  
+- The information you provide is accurate.  
+- You’ll respond to messages if we need clarifications.  
+
+**Client Signature:** _______________________  **Date:** _________  
+**Service Provider:** _______________________  **Date:** _________  
+
+---  
+
+### **Contact Us**  
+Questions? Reach out anytime:  
+📞 [Your Phone] | 📧 [Your Email] | 🌐 [Your Website]
+
+---
+
+Here’s your **complete step-by-step execution guide** with reference links, scripts, and troubleshooting tips to deliver the services flawlessly:
+
+---
+
+# **Digital Marketing Service Delivery Guide**  
+*For Sari-Sari Store Pro Bono Project*  
+
+## **1. Pre-Work Checklist**  
+**Materials to Request from Client:**  
+- ☑ Business name (exact match to signage)  
+- ☑ Clear photos: Storefront, products, owner (optional)  
+- ☑ Contact number (for Google/Waze/Facebook)  
+- ☑ Business address (with landmarks if GPS is inaccurate)  
+- ☑ Operating hours (including holidays if applicable)  
+
+**Tools You’ll Need:**  
+- Google Account (for GMB)  
+- Waze for Business account  
+- Facebook Business Suite access (request admin rights)  
+- Canva (for basic graphics)  
+
+---
+
+## **2. Google My Business (GMB) Setup**  
+### **Step-by-Step:**  
+1. **Claim/Verify Business**  
+   - Go to [Google Business Profile](https://www.google.com/business/) > "Manage now".  
+   - Search for the business. If unclaimed, click "Add your business".  
+   - **Verification:** Choose postcard (5–14 days) or phone/email (if eligible).  
+
+2. **Optimize Profile**  
+   - **NAP:** Ensure Name, Address, Phone match exactly.  
+   - **Categories:** Primary: *"Convenience Store"*, Secondary: *"Grocery Store"*.  
+   - **Description:** Use keywords like *"affordable snacks, drinks, groceries in [Barangay]"* (150 chars max).  
+   - **Photos:** Upload 5+ images (storefront, popular products, interior).  
+   - **Attributes:** Check *"Women-owned"*, *"In-store shopping"*.  
+
+3. **Enable Features**  
+   - Turn on Messages + Q&A in GBP dashboard.  
+
+**Script for Client (Verification):**  
+*"Google will mail a postcard with a code to your store address in 5–14 days. Once received, reply to me with the code to complete setup."*  
+
+**Troubleshooting:**  
+- 🚫 **Address issues?** Use landmarks (e.g., *"Beside [landmark]"*) in description.  
+- 🚫 **Duplicate listings?** Merge via GBP support.  
+
+**Reference:**  
+- [Google Business Profile Help](https://support.google.com/business)  
+
+---
+
+## **3. Waze Listing Setup**  
+### **Step-by-Step:**  
+1. **Claim Business**  
+   - Go to [Waze for Business](https://www.waze.com/business) > "Claim a Place".  
+   - Search for the store. If missing, click "Add a missing place".  
+
+2. **Optimize Listing**  
+   - **Pin Location:** Drag marker to exact spot (compare with Google Maps).  
+   - **Details:** Add hours, contact number, and description (e.g., *"Local sari-sari store with snacks and essentials"*).  
+
+**Troubleshooting:**  
+- 🚫 **Incorrect pin?** Use satellite view + client confirmation.  
+
+**Reference:**  
+- [Waze Business Help](https://www.waze.com/business)  
+
+---
+
+## **4. Facebook Page Refresh**  
+### **Step-by-Step:**  
+1. **Audit Existing Page**  
+   - Remove inactive admins (Settings > Page Roles).  
+   - Delete outdated posts/poor-quality photos.  
+
+2. **Update Branding**  
+   - **Cover Photo:** Use Canva (1200x628px) with text: *"[Store Name] – Your Neighborhood Sari-Sari"*.  
+   - **Profile Pic:** Store logo or clear storefront photo.  
+
+3. **Revamp About Section**  
+   - **Template:**  
+     ```  
+     About: "Family-owned sari-sari store in [Barangay] offering snacks, drinks, and daily essentials at affordable prices. Open [hours]."  
+     Contact: [Phone] | Location: [Google Maps link]  
+     ```  
+
+4. **Create Initial Posts**  
+   - **Post Ideas (Copy-Paste Ready):**  
+     1. **Welcome Post:**  
+        *"Hi, [Barangay]! We’re [Store Name], your go-to for snacks, drinks, and everyday essentials. Message us for inquiries!"*  
+     2. **Product Highlight:**  
+        *"New stock alert! 🎉 Fresh bread and Coke now available. Drop by today!"*  
+     3. **Promo Post:**  
+        *"This week only: P5 off on all eggs! 🥚 Hurry while supplies last."*  
+
+5. **Add CTA Button**  
+   - Settings > Edit Page > Add Button > "Call Now" or "Message".  
+
+**Troubleshooting:**  
+- 🚫 **Low reach?** Advise client to boost posts (min. ₱50/day).  
+
+**Reference:**  
+- [Meta Business Suite Guide](https://www.facebook.com/business/help)  
+
+---
+
+## **5. Handoff to Client**  
+**Deliverables Checklist:**  
+- ✔ GMB login details (if client owns email).  
+- ✔ Waze listing confirmation screenshot.  
+- ✔ Facebook admin access removed (if temporary).  
+- ✔ Simple guide PDF with:  
+  - How to respond to Google/FB messages.  
+  - Sample post captions.  
+  - Google Review link (e.g., `bit.ly/YourStore-Reviews`).  
+
+**Script for Client Training:**  
+*"You can now manage your pages easily! Post 2–3x weekly, reply to messages, and share promos. Here’s a quick guide to help you."*  
+
+---
+
+## **6. Optional Add-Ons**  
+- **QR Code for Reviews:** Generate via [QRCode Monkey](https://www.qrcode-monkey.com) (link to GMB review page).  
+- **WhatsApp Link:** `https://wa.me/[PhoneNumber]` (add to Facebook CTA).  
+
+---
+
+## **Reference Cheat Sheet**  
+| Task | Key Links |  
+|----------------|----------------|  
+| **Google My Business** | [Help Center](https://support.google.com/business) |  
+| **Waze Business** | [Claim a Place](https://www.waze.com/business) |  
+| **Facebook Business** | [Meta Blueprint](https://www.facebook.com/business/learn) |  
+| **Free Graphics** | [Canva Templates](https://www.canva.com) |  
+
+**Pro Tip:** Bookmark these links for quick access during setup!
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