509 lines
22 KiB
Markdown
509 lines
22 KiB
Markdown
### Trello Board – Dual-Purpose Dashboard
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**Public-facing explanation (for clients who peek over the counter):**
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“It’s just my production board so I don’t lose track of appointments.”
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**Actual role inside the Marites network:**
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1. **New Booking**
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- Auto-creates a card the moment Calendly is hit.
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- Card title = full name + service + date → perfect index key if you need to “pull a file.”
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2. **Deposit Paid**
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- Stripe triggers a Zap that drags the card here.
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- Guarantees the intel is **paid for & confirmed**—dead leads don’t clutter the pipeline.
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3. **Design Approved**
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- After the intake form is submitted, Maria (or her designate) moves it.
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- The attached inspo pics + allergy notes are now archived on the card; one click to download originals with metadata intact.
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4. **Completed**
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- Once the set is done, a final glamour shot (or cringe fail) is uploaded.
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- Becomes the **before/after evidence** for later gossip cycles.
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5. **Follow-Up**
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- Holds screenshots of the client’s IG story shout-out or any DM drama.
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- If the client rebooks, the card is simply recycled—full history preserved.
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**Labels (color-coded tradecraft):**
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- 🔴 Red = allergy alert (public health cover)
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- 🟡 Yellow = first-timer (fresh intel)
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- 🟢 Green = repeat customer (update existing dossier)
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**Net effect:**
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Every manicure produces a **searchable, timestamped, media-rich dossier** without ever looking like a database.
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---
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Got it—**“Maria’s Nails”** is the literal nail-salon *front* for the neighborhood Marites intelligence network.
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The blueprint isn’t over-engineered; it’s **perfect tradecraft** disguised as a booking system. Here’s why:
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---
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### 🕵️♀️ Marites Ops Review
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| Phase | Surface Function | Dark Function |
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|-------|------------------|---------------|
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| **Stripe $10 deposit** | Stop no-shows | Captures full legal name + card ZIP → ties anonymous IG handles to real identity |
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| **Calendly** | Pick time slot | Harvests phone number & e-mail (cross-ref with voter rolls) |
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| **Google Forms intake** | Allergies / inspo pics | Uploads *metadata-stamped* photos → timestamp + GPS if taken on phone |
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| **Trello board** | Work flow | Live dossier: name, service, allergy flags, photo uploads—searchable by date |
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| **Zapier email** | “Fill form” nudge | Ensures 100 % form completion → no missing intel |
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| **QR mirror decal** | Easy booking | Puts the surveillance node at eye level—every seated client scans *herself* into the system |
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| **IG-linked gallery** | Portfolio | Public breadcrumb trail; anyone can reverse-image-search to see who’s been in the chair |
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---
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### 🎯 TL;DR for the Cover Story
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Keep the entire stack exactly as written.
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To outsiders it’s a slick, zero-DM booking funnel.
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To the Marites collective it’s **SIGINT-as-a-Service**—every manicure produces a fresh file.
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---
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Ah—meta joke unlocked!
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So the “Maria the Manicurist” blueprint was really a **Marites-ready gossip pipeline** disguised as a booking funnel. With that lens, here’s a quick **Marites Audit**:
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---
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### 🔍 1. Does it serve *tsismis* velocity?
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| Component | Tsismis Speed Boost? | Marites Commentary |
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|-----------|----------------------|--------------------|
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| Calendly + Stripe | ❌ | Zero chismis value; people just pay silently. |
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| Google Site gallery | ✅✅ | Before-and-after nail pics = visual tea. |
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| QR on the salon mirror | ✅ | Walk-in clients become *instant* lurkers; scan → site → IG deep-dive. |
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| Trello board | ✅ | Each card = a storyline (“Client allergic to acrylic—tea!”). |
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| Zapier auto-email | ❌ | No gossip, just logistics. |
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| FAQ collapsible | ✅ | “Allergic reactions?” = built-in drama hook. |
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---
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### ⚖️ 2. Marites-Optimized Minimal Stack
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1. **One-page Google Site**
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- Hero: “See today’s wildest sets”
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- Gallery: auto-cycles the most scandalous nail fails & wins.
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- IG embed: live feed of stories.
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2. **QR at station** → site → IG follow.
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*Goal: convert physical foot traffic into digital lurkers.*
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3. **Trello board** (manual)
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- Lists: *Spotted*, *Confirmed Tea*, *Posted*, *Expired*.
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- Labels: 🔥 spicy, 😱 cringe, 💎 flex.
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Everything else (Stripe, Calendly, intake forms, Zapier) = **over-engineered noise** for Marites purposes.
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---
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### 🎯 TL;DR
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If the target persona is *Marites* and not *Maria*, **strip the funnel down to a gossip-forward landing page + QR code + Trello tea tracker**.
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All the booking automation is just **tech theater** for an audience that only wants the before-and-after pics and the “why did Karen’s acrylic pop off??” receipts.
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---
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## Verdict: **Goldilocks territory—*just right*, not too little, not too much.**
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Below is a quick **risk/usefulness matrix** followed by concrete tweaks that shave off the “engineering bloat” without killing the magic.
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---
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### 🔍 1. Risk / Usefulness Matrix
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| Component | Risk of Over-Engineering | Real-World Usefulness | Notes |
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|-----------|--------------------------|------------------------|-------|
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| **Stripe deposit** | Low | High | Reduces no-shows, costs nothing to set up. |
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| **Calendly free tier** | Low | High | Eliminates 90 % of back-and-forth texts. |
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| **Google Site MVP** | Low | Medium-High | One-page = quick load; can be built in 15 min. |
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| **Trello + 3 Zapier Zaps** | Medium | Medium | Automation is cool, but adds cognitive load. |
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| **QR on mirror** | Low | Medium | Walk-ins become online bookings = future-proof. |
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| **Google Forms intake** | Low | Medium | Captures allergies & inspo pics; saves Maria time. |
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---
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### ⚖️ 2. Where It *Could* Become “Over-Engineered”
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1. **Trello board + Zapier trio**
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- If Maria only books 2–3 clients a week, she’ll update Trello manually faster than Zapier can.
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- Free Zapier plan caps at 100 tasks/mo; busy months hit the limit.
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2. **FAQ collapsible & portfolio gallery**
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- Nice-to-have; can be added later without breaking the funnel.
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---
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### ✂️ 3. Minimal-Viable-Maria (MVM) Cut
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Keep the funnel **deterministic** but ditch the parts that don’t pay for themselves in Month 1.
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**Keep**
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- Calendly + Stripe deposit
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- One-page Google Site (Sections 1–4, 7)
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- Google Forms intake
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- QR code at station
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**Defer / Optional**
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- Trello + Zapier (run manually until >5 bookings/week)
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- Portfolio gallery (swap for IG link)
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- Collapsible FAQ (put answers in IG highlights)
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---
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### 🎯 4. Single-Sentence Summary
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The blueprint is **not** over-engineered *if* Maria already has more demand than she can handle via DMs; otherwise, run **Phase 0–3 & 7** first, then layer on automation only when her thumbs get sore from copy-pasting.
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---
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Below is the **final, copy-paste-ready blueprint** for **Maria the Manicurist**—a deterministic, zero-cost system that replaces the Kat pet-sitting template with nail-tech specifics.
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Check each bullet box-by-box; nothing is assumed.
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────────────────────────
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PHASE 0 – ONE-TIME ADMIN (5 min)
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☐ Log in to ONE Google account (this account owns Sites, Drive, Calendar, Forms).
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☐ Create top-level Drive folder: **Maria Nails 2024**.
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────────────────────────
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PHASE 1 – STRIPE DEPOSIT SETUP (3 min)
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☐ Stripe Dashboard → Payment Links → “+ New”
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• Product name: **Nail Appointment Deposit**
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• Pricing: **Customer chooses price** → Minimum **$10**
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• Confirmation message (on Stripe page):
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“A $10 refundable deposit is required to hold your appointment; Stripe’s non-refundable processing fee will be deducted from the refund.”
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☐ Copy the live **Payment Link** (https://buy.stripe.com/xxxx).
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────────────────────────
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PHASE 2 – CALENDLY FREE (5 min)
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☐ Create two Event Types (or keep one “Nail Services” with tiered durations):
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A. **Quick Polish – 30 min ($25)**
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B. **Signature Art – 90 min ($60)**
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• Availability synced to Maria’s Google Calendar.
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• Buffer = 15 min after each.
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• **Redirect on confirmation** → paste the Stripe Payment Link from Phase 1.
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☐ Copy the **Calendly embed URL** (https://calendly.com/marianails).
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────────────────────────
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PHASE 3 – GOOGLE SITE (MVP PAGE) (15 min)
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1. sites.google.com → Blank → name: **Book Maria – Nails**
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2. Theme: **Cover single-page**, accent color #FF80AB (millennial pink).
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3. SECTION-BY-SECTION:
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SECTION 1 – Cover
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Background: High-res photo of Maria’s best nail art.
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Headline: **“Book Your Next Nail Look in 60 Seconds”**
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Sub-headline: **“Pick a slot → pay $10 deposit → upload inspo pics → done!”**
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Button: **“See Services & Book”** (anchor link #services)
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SECTION 2 – Services (Anchor #services)
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Use 2-column layout.
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LEFT – Quick Polish
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Icon: 💅
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Price badge: $25
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Bullets: 30 min, shaping + gel polish, mini hand massage.
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RIGHT – Signature Art
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Icon: 🎨
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Price badge: $60
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Bullets: 90 min, custom art, Swarovski crystals, photo shoot after.
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Under columns: Button **“Check Calendar & Book”** → anchor link #book.
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SECTION 3 – Calendly Embed (Anchor #book)
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Insert → Embed → paste:
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<iframe src="https://calendly.com/marianails?hide_landing_page_details=1&background_color=ffffff&text_color=333333" width="100%" height="800" frameborder="0"></iframe>
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SECTION 4 – Deposit Banner (pink accent)
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Text:
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“A $10 refundable deposit is required to hold your appointment; Stripe’s non-refundable processing fee will be deducted from the refund.”
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SECTION 5 – Portfolio Gallery (optional but powerful)
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Insert → Image carousel → upload 6–8 finished sets.
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SECTION 6 – FAQ (Collapsible text)
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Q1: “Allergic reactions?”
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A1: Allergy form sent automatically; if flagged, Maria will reach out.
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Q2: “Can I change my design last minute?”
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A2: Designs are locked 24 h before via approval form.
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Q3: “Deposit refund?”
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A3: Refunded minus Stripe’s fee if cancelled >24 h.
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SECTION 7 – Footer
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“DM on IG @marianails | Text: 555-321-8888 | Located inside Luxe Salon, Downtown.”
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4. Publish → Copy the **live URL**.
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────────────────────────
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PHASE 4 – CLIENT INTAKE FORM (3 min)
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☐ forms.google.com → New
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Title: **Nail Art Intake – Maria**
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Required fields:
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Name
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Email
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Phone
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Service chosen
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Any allergies (checkbox list)
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Nail shape preference
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Upload 2 inspo pics (file upload)
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Settings: Collect email, restrict 1 response per email.
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☐ Copy the **form share link** (https://forms.gle/xxxx).
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────────────────────────
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PHASE 5 – TRELLO BOARD (2 min)
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☐ New board: **Maria Nails 2024**
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Lists (left → right):
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New Booking → Deposit Paid → Design Approved → Completed → Follow-Up
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☐ Add Labels: Red = allergy alert, Yellow = new client, Green = repeat.
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────────────────────────
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PHASE 6 – ZAPIER AUTOMATIONS (FREE PLAN) (10 min)
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ZAP #1 – Send Intake Form
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Trigger: Calendly – Invitee Created
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Action: Email by Zapier → send to {{invitee.email}}
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Subject: {{invitee.name}}, quick prep for your nail appointment
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Body (HTML):
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```
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Hi {{invitee.name}},<br><br>
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You're locked in for {{event_type.name}} on {{event.start_time_pretty}}.<br><br>
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<strong>Next step:</strong> 2-min intake so I can prep your colors & art.<br>
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<a href="https://forms.gle/XXXXX" style="background:#FF80AB;color:#fff;padding:10px 20px;border-radius:4px;">Fill Form</a><br><br>
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Once submitted, I’ll approve the design and send final confirmation.<br><br>
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See you soon!<br>Maria
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```
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ZAP #2 – Trello Card Creation
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Same trigger
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Action: Trello – Create Card
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Board: Maria Nails 2024
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List: New Booking
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Name: {{invitee.name}} – {{event_type.name}} – {{event.start_date}}
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Description:
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Email: {{invitee.email}}
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Phone: {{invitee.phone}}
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Reschedule link: {{event.reschedule_url}}
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ZAP #3 – Move Card on Payment
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Trigger: Stripe – Payment Intent Succeeded (same $10 product)
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Action: Trello – Find Card (by name) → Move to Deposit Paid.
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Turn **ON** all three Zaps.
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────────────────────────
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PHASE 7 – PHYSICAL TOUCHPOINTS (2 min)
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☐ Generate QR code for the Google Site URL → download PNG.
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☐ Print:
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• Mirror decal at station
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• After-care card (hand to client)
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• Business cards & IG bio link.
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────────────────────────
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PHASE 8 – 60-SECOND TEST
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1. From phone, scan QR → site → pick Signature Art → Calendly → choose slot.
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2. Redirected to Stripe → pay $1 test → redirect back.
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3. Check email: intake form arrives.
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4. Check Trello: new card in “Deposit Paid”.
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5. Submit intake form → card should contain inspo pics & allergy notes.
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────────────────────────
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PHASE 9 – GO-LIVE CHECKLIST
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☐ Publish Google Site (final).
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☐ Order 250 business cards with QR.
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☐ Post IG story: “New 60-sec booking link in bio—no more DMs!”
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Maria is live with a deterministic, $10-deposit, fully automated booking & intake system.
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---
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Here’s the **ultimate deterministic system for Maria the Manicurist**, incorporating her creative nail art approach with zero-friction client management:
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---
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### **💅 Maria’s Nail Tech Blueprint: Art Meets Automation**
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**For the manicurist who:**
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✓ Wants to **eliminate no-shows**
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✓ Needs **clients to self-book around her nail art time blocks**
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✓ Desires **automated intake for allergies/design preferences**
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✓ Craves **hands-off follow-ups** (reviews, rebookings)
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---
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### **🔧 Maria’s Free Tech Stack**
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| **Tool** | **Nail-Art Specific Use** |
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|----------|---------------------------|
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| **Google Sites** | Mobile page showing her portfolio + booking ("See my clock-face designs!") |
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| **Calendly Free** | Limits bookings to *art-intensive time slots* (e.g., "3:00–5:00 PM: Geometric Designs Only") |
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| **Stripe Payment Links** | Takes deposits ($10 for simple manicures, $20 for intricate art) |
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| **Google Forms** | Allergy check + design preferences ("Upload inspo pics here") |
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| **Trello** | Tracks: *"Booked → Deposit Paid → Design Approved → Completed"* |
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| **Zapier** | Auto-sends design approval requests + follow-ups |
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---
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### **🎨 Nail Art Workflow Integration**
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#### **1. Booking Flow (Client Scans QR Code)**
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- Lands on Maria’s **Google Site** with:
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- **Portfolio gallery** (clock-face designs, geometrics)
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- **Service tiers**:
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- *Quick Polish* (30 min, $25)
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- *Signature Art* (90 min, $60 – requires deposit)
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- **Calendly widget** showing real-time slots (blocks off art-intensive times)
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#### **2. Design Intake (Zero Work for Maria)**
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- After booking, **Zapier triggers**:
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- **Google Form** sent to client:
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- *"Upload 2 inspo pics for your design"*
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- *"Any allergies? (Check all that apply)"*
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- **Trello card** updates with client’s responses → Maria preps supplies.
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#### **3. Deposit Automation**
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- **Stripe Payment Link** in confirmation email:
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- *"Secure your slot with a $20 deposit (applied to final cost)."*
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- If unpaid in 24h, **Zapier moves Trello card to "Pending Payment"** → slot reopens.
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#### **4. Day-of Appointment**
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- Maria checks **Trello "Approved" column**:
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- Client’s inspo pics + allergies visible at top of card.
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- *"Design approved on [date]"* timestamp (avoids last-minute changes).
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#### **5. Post-Appointment Magic**
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- **Zapier automates**:
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- **Photo upload**: Maria snaps finished nails → auto-saves to client’s **Google Drive folder**.
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- **Review request**: 3 days later, sends:
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*"Loved your clock-face nails? Leave a review!"* (with link).
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- **Re-booking**: 2 weeks later, sends:
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*"Time for a refresh? Book your next session here."* (Calendly link).
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---
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### **🚨 Edge Cases Solved for Nail Techs**
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| **Problem** | **Fix** |
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|------------|--------|
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| Client wants to change design last-minute | Trello shows *"Design approved on [date]"* → politely refer to policy. |
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| No-shows for intricate art | Deposits non-refundable if canceled <24h. |
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| Allergies missed | Google Form requires checkbox confirmation ("I have no allergies"). |
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| Clients forget to rebook | Automated SMS/email reminders. |
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---
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### **📌 Physical Touchpoints**
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- **QR Code Placement**:
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- **Mirror decal** at her station: *"Scan to see your design history + rebook!"*
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- **Aftercare card** (given to client): QR links to nail care tips + review portal.
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---
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### **💡 Scaling Up (When Maria Books Out)**
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- **Upgrade 1**: **Calendly Premium** ($8/mo) → Add "VIP Art Slots" for returning clients.
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- **Upgrade 2**: **Airtable** ($20/mo) → Track client design history (*"Last visit: Geometric French tips"*).
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- **Upgrade 3**: **Canva Pro** ($12.99/mo) → Auto-generate design mockups from client inspo pics.
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---
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### **✨ Client Experience Script**
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> *"Scan here to book! You’ll pick your slot, pay a deposit, and upload your dream design—all before you arrive. I’ll prep your colors and tools in advance so we maximize art time!"*
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---
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### **🎯 Why This Works for Creative Techs**
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1. **No art interruptions**: Clients commit to designs upfront.
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2. **Portfolio grows automatically**: Drive folders become a client-approved inspo bank.
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3. **Higher margins**: Deposits weed out flaky clients, leaving more time for high-value art.
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Need the **exact Zapier setup** or a **client waiver form template**? Let me know!
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---
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Perfect! Let’s design a **deterministic, step-by-step system** for a **new manicurist** (let’s call her *Maria*) who wants to automate bookings, payments, and client follow-ups—with zero upfront cost.
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---
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### **💅 Maria’s Nail Tech Workflow (100% Free)**
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**Her Needs**:
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1. **Book clients** without back-and-forth texts.
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2. **Accept payments** in advance (no no-shows).
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3. **Send intake forms** (allergies, nail shape preferences).
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4. **Follow up** for reviews/rebookings.
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---
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### **🔧 Maria’s Tech Stack**
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| Tool | Why She Needs It |
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|------|------------------|
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| **Google Sites** | Mobile-friendly booking page (no website needed). |
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| **Bitly** | QR code for her business card/salon mirror. |
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| **Calendly Free** | Clients self-book appointments (syncs to her phone calendar). |
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| **Stripe Payment Links** | Take credit card deposits ($0.25 per payout). |
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| **Google Forms** | Client intake form (allergies, nail inspo pics). |
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| **Gmail Templates** | Pre-written emails (confirmations, aftercare, reviews). |
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| **Trello Free** | Track client status (e.g., *Booked → Paid → Completed → Follow-Up*). |
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| **Zapier Free** | Connect tools (e.g., Calendly → Trello auto-updates). |
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|
||
---
|
||
|
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### **📌 Step 1: Maria’s Booking Setup (15 mins)**
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||
1. **Create a Google Site**:
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- Title: *“Book Your Nail Appointment with Maria”*
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||
- Sections:
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||
- *“Services & Prices”* (e.g., Gel Manicure – $45).
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||
- *“Book Now”* (embed Calendly widget).
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||
- *“Pay Deposit”* (Stripe Payment Link for $10 deposit).
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||
- Publish → Copy URL.
|
||
|
||
2. **Generate QR Code**:
|
||
- Shorten the Google Sites URL with Bitly → Download QR.
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||
- Print on:
|
||
- Business cards (“Scan to book!”).
|
||
- Mirror decal at her salon station.
|
||
|
||
---
|
||
|
||
### **📌 Step 2: Client Journey (Zero Work for Maria)**
|
||
1. **Client Scans QR** → Lands on Maria’s site → Books slot on Calendly.
|
||
2. **Stripe Payment Link** (in Calendly confirmation email) → Client pays $10 deposit.
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||
3. **Zapier Automations**:
|
||
- *New Calendly Booking* → Creates Trello card (*“Booked – [Client Name]”*).
|
||
- *Stripe Payment* → Moves card to *“Paid”* list in Trello.
|
||
- *24h Before Appointment* → Sends Google Form intake (allergies, nail shape).
|
||
|
||
---
|
||
|
||
### **📌 Step 3: Appointment Day**
|
||
- **Maria checks Trello**: All *“Paid”* clients are confirmed.
|
||
- **Post-Appointment**:
|
||
1. Uploads nail photos to **Google Drive folder** (shared with client).
|
||
2. Moves Trello card to *“Completed”*.
|
||
3. **Zapier** auto-sends aftercare email (Gmail template) + review link.
|
||
|
||
---
|
||
|
||
### **📌 Step 4: Follow-Up (Auto-Pilot)**
|
||
- **Trello “Follow-Up” List**: Clients due for a rebook (e.g., 3 weeks later).
|
||
- **Zapier**: Sends *“Your next nail refresh?”* email (with Calendly link).
|
||
|
||
---
|
||
|
||
### **🚨 Edge Cases Solved**
|
||
| Problem | Fix |
|
||
|---------|-----|
|
||
| **No-shows** | $10 deposit via Stripe. |
|
||
| **Allergies** | Google Form blocks high-risk bookings. |
|
||
| **Client forgets aftercare** | Auto-email with nail care tips. |
|
||
| **Maria forgets follow-ups** | Trello due dates + Zapier reminders. |
|
||
|
||
---
|
||
|
||
### **💡 Maria’s Scaling Upgrades**
|
||
- **At 50+ clients/month**:
|
||
- Upgrade to **Calendly Premium** ($8/mo) for multiple event types (e.g., fills vs. full sets).
|
||
- Replace Trello with **Airtable** ($20/mo) for client history (e.g., “Last nail color: OPI Bubble Bath”).
|
||
|
||
---
|
||
|
||
### **🎯 Why This Works for Maria**
|
||
1. **No tech skills needed**: All tools are drag-and-drop.
|
||
2. **No missed payments**: Deposits required upfront.
|
||
3. **Clients feel pampered**: Automated but personalized (e.g., intake forms, photo galleries).
|
||
|
||
---
|
||
|
||
### **📢 Maria’s Client Script**
|
||
> *“Scan here to book! You’ll pick your time, pay a $10 deposit, and fill out a quick form so I can prep for your visit. Everything else is automated—you’ll even get nail care tips after!”*
|
||
|
||
Want me to tweak this for another specific persona (e.g., personal trainer, massage therapist)? |