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the_information_nexus/smma/maria_nails.md
2025-08-06 12:49:50 -05:00

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Perfect! Lets design a **deterministic, step-by-step system** for a **new manicurist** (lets call her *Maria*) who wants to automate bookings, payments, and client follow-ups—with zero upfront cost.
---
### **💅 Marias Nail Tech Workflow (100% Free)**
**Her Needs**:
1. **Book clients** without back-and-forth texts.
2. **Accept payments** in advance (no no-shows).
3. **Send intake forms** (allergies, nail shape preferences).
4. **Follow up** for reviews/rebookings.
---
### **🔧 Marias Tech Stack**
| Tool | Why She Needs It |
|------|------------------|
| **Google Sites** | Mobile-friendly booking page (no website needed). |
| **Bitly** | QR code for her business card/salon mirror. |
| **Calendly Free** | Clients self-book appointments (syncs to her phone calendar). |
| **Stripe Payment Links** | Take credit card deposits ($0.25 per payout). |
| **Google Forms** | Client intake form (allergies, nail inspo pics). |
| **Gmail Templates** | Pre-written emails (confirmations, aftercare, reviews). |
| **Trello Free** | Track client status (e.g., *Booked → Paid → Completed → Follow-Up*). |
| **Zapier Free** | Connect tools (e.g., Calendly → Trello auto-updates). |
---
### **📌 Step 1: Marias Booking Setup (15 mins)**
1. **Create a Google Site**:
- Title: *“Book Your Nail Appointment with Maria”*
- Sections:
- *“Services & Prices”* (e.g., Gel Manicure $45).
- *“Book Now”* (embed Calendly widget).
- *“Pay Deposit”* (Stripe Payment Link for $10 deposit).
- Publish → Copy URL.
2. **Generate QR Code**:
- Shorten the Google Sites URL with Bitly → Download QR.
- Print on:
- Business cards (“Scan to book!”).
- Mirror decal at her salon station.
---
### **📌 Step 2: Client Journey (Zero Work for Maria)**
1. **Client Scans QR** → Lands on Marias site → Books slot on Calendly.
2. **Stripe Payment Link** (in Calendly confirmation email) → Client pays $10 deposit.
3. **Zapier Automations**:
- *New Calendly Booking* → Creates Trello card (*“Booked [Client Name]”*).
- *Stripe Payment* → Moves card to *“Paid”* list in Trello.
- *24h Before Appointment* → Sends Google Form intake (allergies, nail shape).
---
### **📌 Step 3: Appointment Day**
- **Maria checks Trello**: All *“Paid”* clients are confirmed.
- **Post-Appointment**:
1. Uploads nail photos to **Google Drive folder** (shared with client).
2. Moves Trello card to *“Completed”*.
3. **Zapier** auto-sends aftercare email (Gmail template) + review link.
---
### **📌 Step 4: Follow-Up (Auto-Pilot)**
- **Trello “Follow-Up” List**: Clients due for a rebook (e.g., 3 weeks later).
- **Zapier**: Sends *“Your next nail refresh?”* email (with Calendly link).
---
### **🚨 Edge Cases Solved**
| Problem | Fix |
|---------|-----|
| **No-shows** | $10 deposit via Stripe. |
| **Allergies** | Google Form blocks high-risk bookings. |
| **Client forgets aftercare** | Auto-email with nail care tips. |
| **Maria forgets follow-ups** | Trello due dates + Zapier reminders. |
---
### **💡 Marias Scaling Upgrades**
- **At 50+ clients/month**:
- Upgrade to **Calendly Premium** ($8/mo) for multiple event types (e.g., fills vs. full sets).
- Replace Trello with **Airtable** ($20/mo) for client history (e.g., “Last nail color: OPI Bubble Bath”).
---
### **🎯 Why This Works for Maria**
1. **No tech skills needed**: All tools are drag-and-drop.
2. **No missed payments**: Deposits required upfront.
3. **Clients feel pampered**: Automated but personalized (e.g., intake forms, photo galleries).
---
### **📢 Marias Client Script**
> *“Scan here to book! Youll pick your time, pay a $10 deposit, and fill out a quick form so I can prep for your visit. Everything else is automated—youll even get nail care tips after!”*
Want me to tweak this for another specific persona (e.g., personal trainer, massage therapist)?